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Dr. Theerawut
Tantiathimongkhon

Ph.D. in Management Information Systems

Researcher and expert in Information Technology and Digital Innovation. Bridging academic research with practical business implementation through technology startups, AI applications, and entrepreneurship education.

Dr. Theerawut

Dr. Thee (Pai)

Researcher • Lecturer • Innovator

Expertise & Focus Areas

Combining academic research with real-world business experience

Academic Research

Published researcher in Management Information Systems, AI in Education, and Digital Innovation with papers in Scopus Q1-Q3 journals.

Technology Innovation

Former executive in tech startups: logistics (Shippop), digital identity (Creden Asia), and AI-powered sales tools (ArisLab).

Entrepreneurship Education

Deputy Director at the Center of Creative, Entrepreneurial and Innovation, teaching and mentoring next-generation entrepreneurs.

AI & Digital Solutions

Expertise in AI applications for education, e-signature systems, and digital transformation strategies for businesses.

Academic Background

2023 - 2026

Ph.D. (Management Information Systems)

Department of Information Technology Management
Faculty of Information Technology and Digital Innovation
King Mongkut's University of Technology North Bangkok (KMUTNB)

2019 - 2021

Master of Science (Digital Innovation and Technology Management)

School of Science and Technology
University of the Thai Chamber of Commerce (UTCC)

2012 - 2016

Bachelor of Science (Computer Science)

Department of Computer Science, School of Science
King Mongkut's Institute of Technology Ladkrabang (KMITL)

Professional Journey

From startup leadership to academic excellence

Deputy Director, Center of Creative, Entrepreneurial and Innovation

School of Entrepreneurship, Sripatum University

2025 - Present

Special Instructor

King Mongkut's Institute of Technology Ladkrabang (KMITL)

2024 - Present

Special Instructor

School of Business Administration & School of Entrepreneurship, Sripatum University

2022 - Present

Expert (Digital Startup Institute)

Digital Economy Promotion Agency (DEPA)

2020 - 2021

E-signature project planning and digital infrastructure co-investment feasibility analysis

Managing Director

Arislab Co., Ltd.

2020 - 2021

LIVE streaming platform with AI chatbot assistant for online merchants

Chief Operating Officer

Creden Co., Ltd. (Fintech Startup)

2018 - 2019

eKYC, eSignature and Credit scoring solutions. Cross-government initiatives for digital document management.

Chief Operating Officer

SHIPPOP Co., Ltd.

2016 - 2018

Shipping Gateway service for E-commerce. 1st Prize Winner - Pitching Challenge 2017 (Songkhla) by NIA

Research & Publications

Contributing to academic knowledge in technology and innovation

Scopus Q3

Post-COVID-19 Online Shopping Behavior Analysis of Thai Consumers: Using FP-Growth

Tantiathimongkhon, T., Jitsakul, W., & Rattanasiriwongwut, M. (2025). Post-COVID-19 Online Shopping Behavior Analysis of Thai Consumers: Using FP-Growth. Science & Technology Asia, 30(4), 290–302. https://ph02.tci-thaijo.org/index.php/SciTechAsia/article/view/255653

2025

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Scopus Q1 Tier 1 (Graduation)

ThaiGAM: A dual-moderation framework for GenAI adoption in open learning innovation

Tantiathimongkhon, T., Ketcham, M., & Rattanasiriwongwut, M. (2025). ThaiGAM: A dual-moderation framework for GenAI adoption in open learning innovation. Journal of Open Innovation Technology Market and Complexity, 11(4), 100631. doi:10.1016/j.joitmc.2025.100631 (Graduation)

2025

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TCI 1

Factors influencing the acceptance of AI-powered virtual classrooms in higher education

Tantiathimongkhon, T., & Satjaharuthai, K. (2025). Factors influencing the acceptance of AI-powered virtual classrooms in higher education. Journal of Industrial Education, 24(2), 67–77. https://doi.org/10.55003/JIE.24211

2025

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IEEE Conference index Scopus (Graduation)

AI-driven language learning platform for Thai learners: A design thinking approach

Tantiathimongkhon, T., Ketcham, M., & Rattanasiriwongwut, M. (2025, April 2-4). AI-driven language learning platform for Thai learners: A design thinking approach. 2025 IEEE International Conference on Cybernetics and Innovations (ICCI), Chonburi, Thailand. https://doi.org/10.1109/icci64209.2025.10987504

2025

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IEEE Conference index Scopus

Integration of problem solution design framework and design thinking

Tantiathimongkhon, T., Samcharoen, K., & Lakkhongkha, K. (2025, April 2-4). Integration of problem solution design framework and design thinking. 2025 IEEE International Conference on Cybernetics and Innovations (ICCI), 1–6. Presented at the 2025 IEEE International Conference on Cybernetics and Innovations (ICCI), Chonburi, Thailand. doi:10.1109/icci64209.2025.10987377

2025

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Conference

Developing Digital Entrepreneurial Skills to Meet the Needs of Gen Z and Alpha Consumers

Kritsana Lakkhongkha, Theerawut Tantiathimongkhon, and Monnapa Thapsut. (2024). Developing Digital Entrepreneurial Skills to Meet the Needs of Gen Z and Alpha Consumers. In The Proceedings of the 19th National and the 9th International Sripatum University Conference 2024 (pp. 776-783). Bangkok: Sripatum University.

2024

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Conference

Developing a Learning Organization through the Application of Educational Technology

Theerawut Tantiathimongkhon, Kritsana Lakkhongkha, and Mingkwan Pookayaporn. (2024). Developing a Learning Organization through the Application of Educational Technology. In The Proceedings of the 19th National and the 9th International Sripatum University Conference 2024 (pp. 968-967). Bangkok: Sripatum University.

2024

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Conference

Guidelines for Promoting Investment in Start-Up Enterprises in Thailand

Theerawut Chanthadit, Kritsana Lakkhongkha, Kriangkrai Satjaharuthai, and Montean Rattanasiriwongwut. (2023). Guidelines for Promoting Investment in Start-Up Enterprises in Thailand. In The Proceedings of the 18th National and the 8th International Sripatum University Conference 2023 (pp. 1175-1785). Bangkok: Sripatum University.

2023

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Conference

Approaches to Develop the Business of Teaching Basic Football Sports by Combining Innovative Management in the Sports Business.

Kritsana Lakkhongkha and Theerawut Chanthadit. (2023). Approaches to Develop the Business of Teaching Basic Football Sports by Combining Innovative Management in the Sports Business. In Proceedings of the 1st National Conference in Sport Management 2023 (pp. 167-178). Bangkok: Sport Management Association of Thailand.

2023

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Conference

The Study of Impacts and Factors Affected the Success of Startup Investment: A Case Study of Digital Economy Promotion Agency.

Theerawut Chanthadit and Chanakan Sriratanaban. (2021). The Study of Impacts and Factors Affected the Success of Startup Investment: A Case Study of Digital Economy Promotion Agency. In Proceedings of the 8th National Conference on Business Management and Innovation 2021 (pp. 1512-1521). Khon Kaen: College of Graduate Study in Management, Khon Kaen University.

2021

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Expertise & Qualifications

Technology

Software Development Web Applications Mobile Apps AI/ML Data Analytics E-Signature eKYC

Business

Entrepreneurship Startup Management E-commerce Digital Marketing Team Leadership Innovation

Research

Management Information Systems AI in Education Digital Innovation Technology Adoption Data Governance

Mentoring

Design Thinking Startup Coaching Incubation Programs University Lectures

Get in Touch

Open for research collaboration, consulting, and speaking opportunities